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NEWS


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Major Companies in Romania


TOP MEDIA & ADVERTISING COMPANIES (2011) Scoring Methodology by ERNST&YOUNG


 
#
COMPANY NAME
SCORING
(annual turnover)
QUALITATIVE SCORING
QUANTITATIVE SCORING
MCR TOTAL SCORING
 
1 STARCOM MEDIAVEST GROUP S.R.L. 2,0000 0,4500 3,2500 2,5500
2 ZENITH MEDIA COMMUNICATIONS SRL 2,0000 0,3500 3,2500 2,5250
3 THE MEDIA PARTNERSHIP S.R.L. 2,0000 0,3500 3,2500 2,5250
4 B.V. MCCANN ERICKSON S.R.L. 2,0000 1,0000 2,9167 2,4375
5 MEDIA INVESTMENT COMMUNICATION S.R.L. 2,0000 1,0000 2,7500 2,3125
6 GMP PUBLIC RELATIONS SRL 1,0000 0,4500 2,9167 2,3000
7 MEDIACOM ROMANIA S.R.L. 2,0000 0,3500 2,9167 2,2750
8 CLEAR CHANNEL ROMANIA S.R.L. 1,0000 0,3500 2,9167 2,2750
9 GRAYLING S.R.L. 1,0000 0,3500 2,9167 2,2750
10 INITIATIVE MEDIA S.A. 2,0000 0,5500 2,8333 2,2625
11 UNITED MEDIA CORPORATION S.R.L. 1,0000 0,4500 2,8333 2,2375
12 GRAFFITI PUBLIC RELATIONS SRL 1,0000 0,5500 2,7500 2,2000
13 GREY WORLDWIDE ROMANIA S.R.L. 1,0000 0,7000 2,6667 2,1750
14 NEW VIEW S.R.L. 1,0000 0,7000 2,6667 2,1750
15 UNITED MEDIA SERVICES S.R.L. 1,0000 0,3500 2,7500 2,1500
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HAVING A SAY


Reforms are appreciated, but more still needs to be done

CATALIN PAUNA

| BANCA MONDIALA BIROUL ROMANIA



A mix of recovery and growth

CODRUT PASCU

MANAGING PARTNER | ROLAND BERGER STRATEGY CONSULTANTS S.R.L.



2014 is still a leverage year

ALEXANDRU DOBRESCU

GENERAL MANAGER | AIR FRANCE BUCURESTI



Generally speaking, everything has changed

DANIEL PANA

COUNTRY LEADER | SAS ANALYTICAL SOLUTIONS S.R.L.





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