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229 results (tag: Marketing)

Working Today on the Trends of Tomorrow!

Internet of Things (IoT) for Business is now turning into reality and it proves…

BEARINGPOINT SRL
Only one in four companies integrates all sales channels available

According to a SAP study, the world leader on the business software solutions and…

SAP ROMANIA SRL
Main amendments brought by the methodological norms for the application of the new Tax Code

Government Decision no. 1/2016 for the approval of the methodological norms for the application…

ERNST & YOUNG…
80% of the customers who shop online waive the shopping cart

In Romania, the average loss of the shopping cart currently stands at 60% -…

Five major tendencies which will assert themselves in marketing and communication in 2016

Considering that technology is becoming omnipresent in business and the digital consumers…

ERNST & YOUNG…
Self-service data visualization and exploration, a growing trend

Executives will gain advantage by moving beyond simply knowing what happened to preemptively…

The collaboration between the Chief Financial Officer and the Chief Marketing Officer is essential in the new digital world

The relationship between the Chief Financial Officer (CFO) and the Chief Marketing Officer…

ERNST & YOUNG…
Consumers go mobile in CEE

The year of mobile has been announced each and every year since 2012, but…

Professional services - a new business model

During the last three years, most professional services firms have dramatically altered…

ERNST & YOUNG…
Retail & FMCG: Tradition / Contradiction

As forecasted last year, the retail market saw important consolidation movements and (not…

ERNST & YOUNG…
A year of replacement - the refrigerator, the tv set and even the lights

In the gray days of the last half of November 2014, some of the…

Romania vs. Central and South Eastern Europe (CSE) – a comparative view on the pharmaceutical sectors

The local pharmaceutical sector continues its upward trajectory in 2013 in terms of sales,…

ERNST & YOUNG…