Nowadays, media and entertainment companies have to do more than react to current challenges – they have to trigger the operational change which will prepare them for the future of television.
With the occasion of the study Future of Television – Media & Entertainment, EY analysed thousands of hours of interviews conducted with executives and leaders from media and entertainment companies throughout the world, in order to identify the six emerging trends which will have a strong impact on traditional business models based on advertising incomes, subscriptions and pay-per-use content.
For more information, please see the Romanian version of the article, here.