Through the “Change the City” platform, Grolsch aims at inspiring creative communities to rebuild their cities, rethink the spaces they are already accustomed to and bring in some color to them and a different vibe.
What does the Grolsh platform – Change the City – represent? First of all, it represents creative ideas put into practice. Each creative person from Cluj and Timisoara was challenged to imagine a “different” space, which would be useful to the community, and also paint it colorfully. The next step was to register the proposal in the Grolsh competition. At the end of the competition, one proposal was selected for each city and these will be put into practice.
For more information, please see the Romanian version of the article, here.
