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Companies' income from digital media will exceed revenues from the traditional media by 2015

Revenues of media and entertainment companies from digital will soon surpass the 50% level compared to the traditional, says the Ernst & Young study - Digital agility now! Creating a high-velocity media and entertainment organization in the age of transformative technology

Currently, revenues from digital area amounts on average to 47%, and respondents believe that, by 2015, it will exceed 57% of total revenues, the digital becoming the new industry standard and dominant source of revenue for media and entertainment companies.

 

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ERNST & YOUNG SRL