ALEF Distribution, a member of the ALEF Group, will be from May 1, 2019, an exclusive distributor of NetApp in Central and Eastern Europe and part of Mediterranean Europe.
The new collaboration comes as part of a strategy to strengthen the role of NetApp's distributors and partners within the EMEA and will deliver high-performance cloud-based cloud-based solutions to customers in Central and Eastern Europe.
Thanks to the partnership, customers will benefit from the experience gained in the 25 years of ALEF Distribution activity, doubled by reliability of NetApp technology. This collaboration will provide specialized local services for hybrid cloud solutions, and with the support of ALEF Distribution, all customer requests from Central and Eastern Europe will be solved.
The exclusive cooperation of the two companies is not only becoming stronger in the Czech Republic, Slovakia, Hungary, Slovenia, Croatia, Serbia or Romania, but extends to the Mediterranean (Bulgaria, Greece, Cyprus and Malta).
"We chose ALEF Distribution based on the history of the successful partnership, as well as their industry and market experience," said Kristian Kerr, vice president of NetApp Partners & Pathways EMEA.
''The partnership and the consolidation of relations with this company are crucial to NetApp's strategy in Central and Eastern Europe. Together, we will offer our hybrid cloud and multi-cloud expertise to our customers, giving them new opportunities and, at the same time, a profitable and predictable business environment where businesses can thrive. NetApp is one of our most important partners and we appreciate this collaboration. It helps the ALEF Group to provide comprehensive analysis, design and implementation services for complex business solutions in Central and Eastern Europe, "said Milan Zinek, CEO of ALEF Group.
Lubomír Zlacký, Regional Director of the ALEF Group, added: "For us it is important to be a powerful distributor that brings value. We believe that with our experience in the region and with the help of our technologies, we will help NetApp grow and meet the needs of customers in Central and Eastern Europe"