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The article explores key trends in the health and nutrition landscape, including the emergence of 'Immunity Seekers'.
A growing number of consumers are placing higher importance on natural ingredients, environmental risks, activities and mental wellbeing when thinking about healthy living. The global pandemic has accelerated these changes and interest in immunity products are at an all-time high.
The article is property of Euromonitor International, a market research provider, and can be watched here.
