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45 results (tag: shopper)

Cargus survey: 47% of parents chose to buy school supplies online for the new school year. Spending increased compared to 2024, exceeding 500 lei for almost 58% of them

More than 49% of parents reported having to increase their back-to-school budget due to…

CARGUS SRL
Deloitte study: 75% of parents value lower prices over brand loyalty, when choosing back-to-school products

The study shows parents' concerns about their personal financial situation – 83% estimate…

PwC Survey: Nearly two-thirds of Romanians “manage financially” with their monthly bills but are left with very little or no money for savings or recreational activities

Nonetheless, there is a growing trend towards healthy and local products, making consumers…

Top Retail Trends in 2025: Discount Formats and Social Commerce Drive Growth

Our experts provide analysis on the retail industry, featuring insights from a local to…

Cargus survey: 63% of Romanians choose local online stores, regardless of generation, for faster delivery and easier returns

They say they prioritize shopping from Romanian-based stores, a preference driven by greater…

CARGUS SRL
EY Holiday Shopping Survey: cost of living crisis spurs festive bargain hunting, but consumers grow skeptical over the real value of sales

However, consumers’ continued passion for seasonal sales is being fueled by the global…

ERNST & YOUNG…
EY Future Consumer Index: consumers return to physical stores for personal service, even as AI and tech revolutionize online shopping

- 57% of consumers want to see, touch and feel items before they buy…

ERNST & YOUNG…
Deloitte study: holiday spending will surpass pre-pandemic levels for the first time this year, with 72% of consumers expecting higher prices

Deloitte study suggests that the level of spending for holiday shopping has increased…

EY Future Consumer Index: Consumers learning to live with less as climate change and cost-of-living reality hits home

Over half of consumers are responding to their concerns by planning to buy less…

ERNST & YOUNG…
8 Types of Consumers for Targeted Marketing

Use these insights to refine your marketing, product development and retail strategies

Demographics provide a starting point for your consumer segmentation, but you shouldn’t stop there.

Learn how to solve business challenges with actionable insights from Euromonitor

2023 Digital Shopper Trends

Receive Our Top 5 Digital Shopping Predictions

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