User-generated content meets their need to connect with a community, while video games…
Elena Badea, Managing Director, Valoria Business Solutions
A new report from the STEP Project Global Consortium and KPMG Private Enterprise has…
In these past few month, social media played an important role both in brand…
In an age of fast changing trends, luxury goods companies are caught between satisfying…
Those who attend concerts are more likely to buy products from brands that are…
Reducing the role of the marketing function to just increasing brand visibility or brand…
Effective communication channels are already via the mobile phones, because in Romania…
Investing in education, innovation and a strong management system is the key for leadership…
In the financial global markets, stability is the most praised quality of the system…
The healthcare system in Romania is dominated by the public sector, through an array…