The global pandemic significantly shifted consumer attitudes and priorities towards health, but what will they seek from brands when immunity becomes less of a driving factor behind purchasing decisions?
This webinar analyses consumer trends alongside product claims and attributes on global and regional levels to help brands decide where to invest and how to build effective marketing strategies.
Watch now to:
- Identify what kind of claims consumers are engaging with the most
- See what other brands are doing with their product portfolios
- Understand how physical and emotional wellbeing is translating to health products
The article is property of Euromonitor International, a market research provider, and you can find it here.