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Digital Consumer Survey 2020: Key Insights

Digital Consumer Survey 2020: Key Insights

By Michelle Evans, Senior Head of Digital Consumer

Introduction

Background on the Digital Consumer Survey system

Technological  advances  are  creating  unprecedented  change  across  consumer-facing  industries.  To  better  understand these shifts taking place, Euromonitor International surveyed over 20,000 consumers globally to understand  how  technological  advances  are  forever  altering  commerce.The  Digital  Consumer  Survey  offers  insight  into  the  pace  and  depth  of  this  evolution,  trackingconsumerbehaviour,  attitudes,  motivations,  values  and  consumption  across  a  variety  of  key  topics.  This  survey  was  fielded  in  March  and  April  during  the  height  of  Coronavirus  (COVID-19) pandemic mandated lockdowns  globally.....................................................................................................................

The article is property of Euromonitor International, a market research provider, and can be read in full through: https://go.euromonitor.com/white-paper-consumers-2020-digital-consumer-survey-key-insights.html?utm_campaign=SC_20_08_13_Coronavirus_Consumer_Finance&utm_medium=Email&utm_source=4_Report_Promo

 

Authors

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EUROMONITOR INTERNATIONAL