Introduction
Background on the Digital Consumer Survey system
Technological advances are creating unprecedented change across consumer-facing industries. To better understand these shifts taking place, Euromonitor International surveyed over 20,000 consumers globally to understand how technological advances are forever altering commerce.The Digital Consumer Survey offers insight into the pace and depth of this evolution, trackingconsumerbehaviour, attitudes, motivations, values and consumption across a variety of key topics. This survey was fielded in March and April during the height of Coronavirus (COVID-19) pandemic mandated lockdowns globally.....................................................................................................................
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