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18 results (tag: Personalization)

Deloitte study: six out of ten marketing leaders used artificial intelligence (AI) in their activities over the last year

The report also shows that AI adoption has an effective impact on organizations, with…

5 ways the role of the CEOs changes now

Elena Badea, Managing Director, Valoria Business Solutions

5 ways AI is increasing the performance of sales and marketing teams

Elena Badea, Managing Director, Valoria Business Solutions

Major management practices changed by AI

Elena Badea, Managing Director, Valoria Business Solutions

Deloitte study: banks’ profitability to decrease over the next year and to return to current levels in 2026

The direct and indirect effects of the global economy will be felt disparately across…

Two teams, one vision: rethinking the personalization of the digital experience in the field of financial services

KPMG and FLOWX.AI rebuild the digital customer experience

KPMG ROMANIA SRL
Deloitte survey: marketers are looking to hire talent with more analytical skills, as data becomes more important for their strategies

The analytical expertise is becoming more important than creative skills in most of the…

COVID-19 is changing consumer behavior worldwide; business needs to adapt rapidly

Consumers are staying and working from home more, prioritizing savings over spending and…

KPMG ROMANIA SRL
Luxury goods companies invest heavily in digital marketing and use AI and big data

In an age of fast changing trends, luxury goods companies are caught between satisfying…

DELOITTE ROMANIA
Virtualization of shopping in Romania

The pervasing access to the Internet and to online stores has impacted consumer behavior.

Big data needs a big re-think: consumers are more anxious, but businesses can restore trust with greater transparency

Global KPMG study of 25,000 consumers reveals that we are embracing new technology, but…

KPMG ROMANIA SRL