In the latest *Business & Drive* interview, Kai-Uwe Trillenberg, CEO of Mercedes-Benz Romania, views the automotive industry through a lens where technology, emotion, and responsibility complement one another. With a career spanning multiple international markets—from Europe to China and Thailand—he discusses the pace of transformation, lessons learned in Asia, and the need for European brands to remain agile without losing their depth. The interview explores both major industry trends and the manager’s personal side. For the photoshoot, we selected two locations that perfectly reflect history and movement: the Museum of Recent Art and the Vectra Horse Club equestrian center.
Toader Ilie: Before we talk about your career in the automotive industry, I’d like to go back to the very beginning. When did you realize that this was the path you wanted to follow, and what was it that drew you to it? Was there ever a moment when you seriously considered a completely different career?
Kai-Uwe Trillenberg: I don’t think there was a specific, dramatic moment when...
For more information, please see the Romanian version of the article, here.
