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32 results (tag: Gen Z)

Deloitte study: 75% of parents value lower prices over brand loyalty, when choosing back-to-school products

The study shows parents' concerns about their personal financial situation – 83% estimate…

Cargus survey: 63% of Romanians choose local online stores, regardless of generation, for faster delivery and easier returns

They say they prioritize shopping from Romanian-based stores, a preference driven by greater…

CARGUS SRL
EY survey: Amid global uncertainty, consumers are seeking local and live entertainment experiences — but tech remains a key enabler

Conducted in April 2025, the survey provides a unique snapshot of consumer sentiment at…

ERNST & YOUNG…
Generation Z is changing the game in B2B marketing

Author: Elena Badea, Managing Director, Valoria Business Solutions

New EY survey reveals crucial AI literacy training needs among Gen Z workforce

In terms of skills, respondents from Generation Z recorded the highest scores on questions…

ERNST & YOUNG…

interviews

1 result (tag: Gen Z)

For Up Romania, 2021 was mainly about focusing our efforts on digitalization

Interview with Mrs. Elena Pap, Regional Director (Romania, Moldova, Bulgaria, Serbia and…

UP ROMANIA SRL

news

4 results (tag: Gen Z)

EY and Microsoft expand social impact collaboration to equip the next generation with AI skills

Supports EY-Microsoft social impact initiative, which aims to positively influence more…

ERNST & YOUNG…
Global demand for EVs slows as consumer concerns remain high over lack of charging infrastructure – EY Global Mobility Consumer Index

Percentage of consumers intent on buying an electric vehicle (EV) rises just three percentage…

ERNST & YOUNG…
Heineken® Silver launches “Refresh your Music”, the campaign that breaks musical boundaries

The campaign runs digitally, on radio, in modern and traditional retail, HORECA, but also…

Oveit, the company that brought Live Stream Shopping to Romania, opens a SAFE financing round with SeedBlink

Oveit, the company that brought Live Stream Shopping to Romania, through its own technological…

OVEIT
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