Dent Estet, the leader of the dental market in Romania, closed the first nine months of 2018 with a turnover of almost 35 million lei, which represents a 19 percent increase compared to the same period last year.
The highest weights in the turnover of the first nine months of the year have their dental prosthesis and implantology services.
"In a atomized market such as Dental Services, where there are over 17,000 individual medical practices all over the country, Dent Estet remains a successful brand and a unique business model not only in the country but also in this country part of Europe. The very good results recorded during this year and the continuous gap with any other competitor give us the premise that we will approach or even reach the turnover of 10 million euros that we proposed for 2018 " says Mihai Marcu, Chairman of the Board of Directors of MedLife.
In the first nine months of the year, a total of 22,000 unique patients, of whom 6,500 were new patients, visited Dent Estet's clinics. In total, over 55,000 visits and cabinet interventions have been carried out.
Dent Estet started the largest investment outside Bucharest with the opening of the two clinics in Sibiu, one for adults and the second for children. The two clinics offer 12 dental units (7 units in the clinic for adults and 5 in the children's clinic) and they intend to serve both the patients in Sibiu and the neighboring counties: Brasov, Valcea, Mures, Alba, Deva, Hunedoara.
"The market grows by at least 16-18% each year and the development potential on this segment remains huge, considering that 50% of the Romanian population is still not going to the dentist. The figures we record are due both to the increase in the number of dental units and to a change that we have been able to bring about in the behavior and attitude of the patient regarding walking to the dentist. We observe a shift of options from medium products to excellence in premium services and treatments " says Oana Taban, Founder & General Manager of Dent Estet Group.
At present, Dent Estet owns a network of 10 clinics, seven of which in Bucharest, one in Timisoara and two in Sibiu. The team has expanded to 320 specialists, of whom more than 90 are doctors who have treated more than 80,000 patients over time.
In the past two years, investments at clinic level in technology, materials, equipment and purchases of equipment amount to approximately EUR 2 million, and Dent Estet will invest further in education, innovation and development of the team of specialists.
"We have succeeded in almost twenty years since we are on the market to build a solid brand and define new trends. We are glad that we have been able to make our business model an inspiration for other players on the market because together we can make it grow and offer patients the highest standards of treatment. Moreover, we believe that the high level of education and training of doctors in our country must be supported by associations with international brands of extremely powerful equipment and technologies, that is why for some of them we have introduced them for the first time in Romania " adds Dr. Oana Taban, Founder & General Manager of DENT ESTET.
The Dent Estet Group includes DENT ESTET Clinic SA, Green Dental Clinic Ltd, Dentist 4 Kids and Aspen Laboratories.
The Dent Estet Group includes DENT ESTET Clinic SA, Green Dental Clinic Ltd, Dentist 4 Kids and Aspen Laboratories.
